Jayson Lowe: Becoming the CEO of My Life
From Infinite Banking to Infinite Results: Building Businesses, Nurturing Leaders, and Living Freedom.
My success can now become yours!
The Birth of Ascendant Financial
It’s 10 p.m. on a minus-40-degree Saturday night. A defining moment looms.
Five of us load up U-Haul trucks with our stuff and move into a new office because the partnership that began in January 2008, I co-built 11 years and seven months ago ended abruptly. Standing in a big empty space, fear grips me, but losing is not in my vocabulary. I tell my team:
“This is where it begins. Don’t ever forget this moment.”
And so, on a cold day in February 2019, Ascendant Financial was born.
From Hardship to Wealth: Roots of a Financial Revolution
Growing up in Timmins, Ontario – a small mining and forestry community and the birthplace of Shania Twain – I witnessed firsthand how financial struggles can tear families apart. My parents’ ceaseless arguments about finances led to their separation, plunging us into a difficult situation.
At just 13, I took on my first job just to afford necessities like shampoo.
Our stark new reality would ignite a passion that would shape my future and build generational wealth for my family today.
From Corporate Security to Entrepreneurial Aspirations
I ascended swiftly in the corporate world, but in 2008, I made a life-altering decision.
I resigned from my senior partner position at Dell, sitting down with my wife, Rebecca, to reveal my entrepreneurial aspirations. I was passionate about teaching others about Infinite Banking.
The leap was daunting, as I went from earning $150,000 a year with stock options to complete financial uncertainty. Rebecca’s response is etched in my mind forever: “It doesn’t matter to me if you’re making a few 100,000 a year, or if you’re at Walmart, earning 15 bucks an hour, I’m still going to love you just as much.”
The path wasn’t easy.
There were moments of stark contrast – from having enough money to own a pizza franchise to scraping together change for a 10” pie.
But my late father’s words echoed in my mind: “Never be convicted guilty of giving up on yourself.”
Then, in February 2012, fortune smiled upon me. At the Infinite Banking Conference in Birmingham, Alabama, I forged an instant connection with the creator of the Becoming Your Own Banker process, R. Nelson Nash. His mentorship transformed my life and ignited my passion for uplifting others.
Two weeks before R. Nelson Nash’s passing in 2019, he left me with a profound message:
“Remember this is always about the message, not the man.”
Embracing The Infinite Banking Concept
Starting over as Ascendent Financial, my team embraced Nelson’s message, doubling our business each year. We achieved the “impossible” by becoming a managing general agency. Being underestimated has always been my greatest stimulant.
We did it; we made the impossible possible.
I can’t shower my team with enough praise and credit. We not only achieved it; we shattered records and ascended to the pinnacle of Canada’s financial scene.
About Jayson Lowe
Jayson Lowe is the founder of our thriving business in both Canada and the United States. He is a highly regarded coach, speaker, and advisor to individuals and business owners nationwide.
Through his work everyday, Jayson leads a team of highly sought-after professionals and experts, educating and supporting thousands of people in the process of Becoming Your Own Banker, a concept developed by the late R. Nelson Nash.
Since 2008, Jayson and his team have helped thousands of North Americans achieve financial prosperity in both their personal and business lives by reclaiming control of their finances through this innovative process.
Jayson also collaborates closely with accountants, lawyers, and strategic partners to provide unique and unrivaled solutions that maximize clients’ wealth.